Ticketing is Broken Vol. 2

Last Week's Ticketing Debacles

Welcome back to Ticketing is Broken!

For those that are new here, my name is Elijah Wilson and I’ll be blessing you with this weekly newsletter every Monday. Ticketing is Broken highlights the never-ending problems in the ticketing industry, and shows how Tick3t Tree can solve them.

What to expect in this week’s edition:

  • California cracks down on Taylor Swift grifters

  • StubHub manipulates fans

  • How Tick3t Tree will fix it

California Cracks Down on Taylor Swift Grifters

California lawmakers are under scrutiny for exploiting a loophole that allows them to accept free tickets to entertainment events without reporting them as gifts. Despite reforms aimed at closing ethics loopholes, officials can claim tickets as part of an "informational" meeting, allowing them to bypass transparency rules. This has led to criticism from ethics watchdogs, who argue that it undermines efforts to ensure accountability and transparency in government. The ongoing debate raises questions about the balance between necessary informational events and the potential for abuse.

Taylor Swift’s fans has been victim to numerous ticketing scams.

StubHub Manipulates Fans

The District of Columbia's attorney general has filed a lawsuit against StubHub, alleging that the ticket resale platform engages in deceptive "drip pricing" practices. The lawsuit claims that StubHub displays artificially low prices to attract customers but adds significant hidden fees at the checkout stage, misleading consumers about the true cost of tickets. These hidden fees, often referred to as "junk fees," allegedly violate D.C.'s consumer protection laws. The lawsuit seeks to end these practices and impose financial penalties for each violation, highlighting a broader crackdown on hidden fees in the ticketing industry.

Over 51% of fans agree that sky high fees are the main deterrent of purchasing tickets, and almost all ticketing platforms implement a drip pricing strategy.

How Tick3t Tree Solves These Problems

Tick3t Tree Fan Solution

A safe home for your tickets.

Tick3t Tree addresses the issue of fraudulent tickets by utilizing blockchain technology to ensure that all tickets are authentic and traceable. This secure system prevents counterfeit tickets and ensures that each transaction is recorded transparently on the blockchain. Additionally, Tick3t Tree eliminates hidden fees by displaying the full cost upfront, including all necessary fees in the initial ticket price, which builds trust and enhances the user experience by avoiding unexpected charges at checkout.

Key Features

  1. Transparent Pricing: Tick3t Tree displays the full ticket price upfront, including all fees, to eliminate checkout surprises and foster trust with customers.

  2. Blockchain Verification: By using blockchain, Tick3t Tree records every transaction securely and transparently, preventing manipulation and hidden costs.

  3. Smart Contracts for Fee Management: Smart contracts automate and enforce transparent pricing rules, ensuring consistent application of fees without human error.

  4. No Hidden Fees: All necessary fees are included in the initial ticket price, eliminating "drip pricing" and maintaining customer trust.

  5. User Empowerment: Detailed cost breakdowns help users understand what they're paying for, making the buying process clear and straightforward.

  6. Community Engagement: Tick3t Tree values user feedback, allowing continuous improvement and ensuring that pricing practices benefit both buyers and sellers.

Sources:

“California Lawmakers Face Criticism Over Free Tickets to Entertainment Events.” Politico, 5 Aug. 2024. Available at: Politico.

“D.C. Attorney General Sues StubHub Over Drip Pricing and Junk Fees.” CBS News, 4 Aug. 2024. Available at: CBS News.